Next - generation AI TVs

The latest range of LG OLED TVs uses advanced AI to enhance your viewing pleasure.

LG has been using AI (artificial intelligence) in its OLED TVs since 2018, with the aim of improving your viewing and usage experience.

This year, it offers an even more impressive lineup of OLED TVs, bolstered with advanced AI to enhance picture quality, audio performance, and personalisation.

POWERFUL AI PROCESSOR

LG’s α(Alpha) AI processor, the only chipset dedicated to OLED, redefines the viewing and usage experience through deep learning, graphics, and speed.

Over the last seven years, LG has been improving this experience, and central to this year’s line-up is the new α11 AI Processor.

Powering the new LG SIGNATURE OLED M4, LG OLED evo AI M4 and G4, the α11 AI Processor offers AI-driven deep learning capabilities that are four times more powerful than its predecessor, the α9 Gen 6 processor.

AI FEATURES YOU’LL LOVE!

With AI Brightness Control, LG OLED AI TVs provide optimal brightness by detecting the ambient light. AI Acoustic Tuning detects the layout of your room and enhances audio that is perfectly tuned to your room’s acoustics.

Enjoy more lifelike scenes, thanks to AI Picture Pro, and clearer vocals and more dynamic and adaptive audio with AI Sound Pro.

LG’s webOS provides further AI experience with personalised services such as AI Picture Wizard, AI Concierge, AI Chatbot, and more.